Attracting and retaining staff in your medical practice

How can you attract and retain the right staff for your medical practice? In this latest podcast, Paul Elmslie (Founder & CEO, HealthCert Education and National Skin Cancer Centres) and Matt Woollard (COO, National Skin Cancer Centres) give their practical advice for hiring staff for your clinic, based on their own experiences owning and operating 40+ general practices and skin cancer clinics in Australia.

Listen to the full podcast now:

In this episode of HealthCert's GP Insights podcast, Paul Elmslie and Matt Woollard talk about how to attract and retain the right staff in your medical practice. The recent CommBank Health GP Insights Report 2023 highlighted interesting trends about the current and emerging landscape for medical practices in 2023 and beyond. This podcast is part 2 of 3 episodes focusing on relevant findings in that report. Paul and Matt have owned and operated 40+ medical clinics in Australia over the past few decades, and here they discuss some of what they have learned.

Interested in a career with the National Skin Cancer Centres? Click here to view current job opportunities for doctors in the network of 21 skin cancer clinics across Australia.

In the podcast, Paul and Matt give advice for perfecting your recruitment efforts to attract top talent to your clinic. Paul recommends creating inspiring advertisements that ''wow'' potential recruits, and Matt suggests using existing staff as job ambassadors. For example, he offers his staff an incentive for recommending somebody who can fill a vacancy, because this is often faster and lowers costs.

Matt further recommends some job posting boards and advertising channels that he finds most effective for finding the right candidates for a job opening.

In terms of being an attractive employer, Paul says it's important to manage staff expectations. For example, many staff are looking for flexibility in their roles these days so they can find a work-life balance, so it's good to do what you can to accommodate their specific needs.

The podcast then moves on to discuss how to optimise onboarding of a newly recruited staff member at your clinic. Paul and Matt stress it's important to have a structured onboarding process for new staff, and an effective, detailed training program and resources so they have the best chance of success.

Further, the podcast looks at how you can support and celebrate your staff with recognition and validation during their time with you.

Hear all this and much more in the full podcast above!